Your B2B platform at a fixed monthly price
Webshop, customer portal and product management in one platform — for Belgian B2B companies. Connects to your ERP. Costs the same every month.
Trusted by these B2B companies
“A nice, handy ordering and communication tool for our customers and a rewarding source of information for our sales team.”
Heidi Reynaert
Demand, Pricing & Customer Service Manager (Milcobel/Dupont Cheese)
From product data to sales — Fonda takes care of it.
Fonda bundles everything a manufacturer or wholesaler needs to serve business customers online. No patchwork of tools, but one integrated platform that works as an extension of your ERP.
B2B Webshop
Your business customers order themselves, 24/7 - at their own price, from their own catalog. No manual quotes, no phone calls for every order.
- Customer-specific prices & catalogues
- Fast reordering & bulk orders
- Mobile-friendly for buyers and sales reps
Customer portal
View invoices, track orders, request quotes — all without contacting your team. Fewer emails, more customer satisfaction.
- Order history & invoices
- Request & approve quotes
- Roles by customer or department
PIM — Product Data
Tens of thousands of products, multiple languages, technical sheets and images — all centrally managed and automatically up to date in your webshop.
- Bulk import & AI product data enrichment
- Multiple languages & units
- Always correct information for customers and sales
DAM — Digital Assets (Free)
Technical drawings, product photos, certificates, user manuals — linked to the right products and always available to your customers.
- Centralized Media Library
- Automatically linked to products
- Easy to share with customers & distributors
ERP integrations
No double entry, no errors due to manual synchronization. By default, Fonda connects with the most commonly used ERP systems so that prices, stock and customer data are always accurate.
- Standard connectors for SAP, Business Central, AFAS, Exact...
- Real-time synchronisation of prices & stock
- Also compatible with CRM and other tools
AI Product Expert
Your product experts are worth their weight in gold. But what if their knowledge was available to every customer 24/7?
- 80% fewer repetitive questions
- Faster employee onboarding
- 24/7 product knowledge
The power of today's B2B commerce
Give your B2B customers a B2C experience with Fonda. You do this by smartly managing product information centrally so that your webshop is always up to date, with the correct price per customer. Self-service has become a matter of course for consulting quotes, invoices and orders.
Concrete results
More online sales (average)
Efficiency boost per employee
Make over a hundred thousand products available online
“Our new webshop is really a world apart from the previous one — fresh, user-friendly and completely up to date.”
Team Belsack
A Belgian family business specializing in the sale of wood and related building materials.
The strongest e-commerce solution for Belgian SMEs
Designed from day one for the Belgian and EU markets. Transparent pricing, in-depth integrations, and everything your sales team needs — no additional licensing fees or detours.
No surprises at the end of the month.
SaaS platforms grow with your bill. Not Fonda. Fixed monthly price, no matter how much you grow.
Built for your customers. Not modified afterwards.
Designed for the Belgian and European markets. No workarounds, just a platform that fits.
Your sales sell more. With less effort.
Representatives order directly on behalf of their customers. Distributors get their own login with specific rights per region. Less phone calls, less email, more sales.
Ready to pair. Ready to grow.
Standard integrations with the most common ERPs and CRMs, plus AI that automates data parsing and input. Your team focuses on customers — not copy-and-paste.
FAQs
No, Fonda works with fixed prices, regardless of the number of users or the number of SKUs. So no surprises. Check prices here.
No, only the “Core” module is always necessary, because it is the basis for everything else: it includes the integrations. The choice for the other modules: Customer Order, Customer Portal or Customer Engagement depends on the specific needs of your organization. Check prices here.
The functionalities offered are based on our years of experience and, in most cases, are certainly sufficient to meet all needs. If anything extra is needed, we will look into this with you. Items that are not needed can be deactivated, but this does not affect the price. See the modules in detail.
Fonda connects with all major ERPs, such as: Microsoft Dynamics 365 Business Central, SAP Business One, SAP S4/Hana, AFAS, Exact... Learn more about integrations here.
On average, count on 3 months to get everything up and running. The platform itself is being set up very quickly. The time to enter/import/enrich product data depends on the amount, but artificial intelligence provides a boost here. To connect to your ERP system, we use standard connectors to increase speed. Then, of course, we will provide in-depth training so that your team gets off to a flying start. See how Fonda works.
A Customer Enablement Platform (CEP) is a digital solution designed specifically to address the biggest challenges faced by B2B SMEs. The platform consists of various modules that aim to improve efficiency and customer satisfaction through optimized data flows and integrations with systems such as ERP, CRM and PIM. The four main modules are Core, Customer Order, Customer Portal, and Customer Engagement. These modules support the entire B2B customer journey, from onboarding to purchasing and customer support, and include features such as product management, self-service, and personalized customer interactions. Learn more about the platform here.
Curious about Fonda's impact on your organization?
We are happy to tell you more during a short (online) demo.
No sales pitch. No obligation. We'll show you in 30 minutes whether Fonda fits your situation.