Make product data an advantage, not a burden.

Good product information sells. Your B2B customers expect clear and reliable data, whether you work via a webshop, catalog or distributors.

Trusted by these B2B companies

From chaos to control with artificial intelligence (AI)

Fonda makes a difference by using AI smartly:

  • gathers product data from various sources and formats
  • puts automatically converts everything to one standardized format (JSON)
  • fills automatically enter the PIM with correct, enriched and translated data

No more manual copy-paste work. No errors. No loss of time.

Why manage product data with a PIM system?

Product data is key to sales. With a PIM system you manage everything quickly, error-free and future-proof.

  • AI-ready data: Perfect structure for AI-driven search and buying experiences.

  • Full control: Version control, rollback and bulk export to partners.

  • Smart AI tools: Automatic texts, field suggestions, and translations.

  • Advanced structure: Taxonomy, labels and efficient variant management.

  • Secure & scalable: Fine-grained rights for teams and partners.

Fonda team zit in een vergaderzaal met hun laptops

Fonda makes quality product data affordable

Fonda includes an affordable Product Information Management (PIM) System and this is perfect for companies that:

  • sell products via multiple channels
  • new product data regularly receiving from suppliers
  • no time or extra people have to manage everything manually
  • want to grow without digital headaches

FAQs

What is a PIM system and why do I need it as an SME?

A Product Information Management (PIM) system centralizes all product data in one place. It provides consistent, accurate and complete information, which is crucial for sales via the web shop, catalog and distributors.

How does PIM make my product data future-proof?

PIM provides structured, AI-ready data. This is essential for future search and purchase behavior via AI assistants and marketplaces.

Can PIM handle various file formats such as Excel, XML and PDF?

Yes. PIM imports and harmonizes data from various sources and formats, so you can manage everything in one uniform structure.

How does PIM help manage product variants?

With variant management and property inheritance, you can automatically transfer properties to variants, saving time and preventing errors.

Is PIM safe and suitable for teams?

Absolutely. PIM offers fine-grained user and rights management, so you decide who can see or edit which data.

How does PIM integrate my product data with AI tools?

Modern PIM systems, such as Fonda's, offer AI integration for automated product texts, field suggestions, and translations. This speeds up content creation and makes (international) sales easier.

“Our new webshop is really a world apart from the previous one — fresh, user-friendly and completely up to date.”

Logo van Belsack

Team Belsack

A Belgian family business specializing in the sale of wood and related building materials.

Afbeelding van de Belsack webshop in actie op een computerscherm

Not a product data expert yourself? No problem, we'll help you get started!

Fonda is user-friendly and intuitive. You don't have to be an IT specialist to work with it. Our experts will guide you step by step.

Plus, we'll get you started with our checklist: discover how far you are today and what steps you can take to grow efficiently.