Transparent pricing
Pricing
No surprises.
Digital e-commerce tools for SMEs don't have to be expensive. Fonda offers an affordable solution with fixed monthly prices, regardless of the number of users or the number of products.
Fixed monthly price
Unlimited SKUs & Users
Average live in 1 month
Belgian support
Our packages
Basic
Start professional product management in the DAM for free
-
Free
€0/month
No setup,
start now
start now
Product management supported by AI
Product review
Unlimited users
—
PIM
—
ERP-connection
—
Webshop or customer portal
Essentials
All your products visible online, prices via quotes
Temporarily reduced!
€1250/month
€950/month
+ one-off setup of
COCK + DAM included
Product review
Product detail
Unlimited SKUs & Users
—
ERP-connection
—
Order online (quotes only)
—
Self-service portal
MOST CHOSEN
Professional
Online sales and self-service for your B2B customers
Temporarily reduced!
€2450/month
€1450/month
+ one-off setup of
Everything from Essentials
Order online — customers order themselves 24/7
Self-service portal — invoices, orders, RMA
ERP connection (Business Central, SAP, Exact...)
Quote request flow
Order on behalf of the customer (sales reps)
Self-service portal
Role-based access control
Onboarding via video call
Enterprise
Strengthen full omnichannel sales and customer loyalty
Contact us
Your enterprise price after intake interview
Everything from Professional
Product review
Augmented product detail
Request a quote flow + CPQ
CRM link
Self service portal
Manage integrations yourself
Cheaper than doing nothing
Fonda pays for itself. Typically within 7 months.
The savings come from less manual input, fewer errors and the integration of fragmented tools into one platform. The price stays fixed as your business grows.
Do you want to know what it means for your company?
Schedule an online meeting → together we'll walk you through the calculation based on your situation.
7 months
Average payback period
Even after the one-off setup cost, Fonda is in the green.
€130k
Cumulative net benefit over 3 years
Calculated on manual time savings and fewer errors.
€0
Extra cost per additional user
Your team is growing — the bill isn't.
Calculated on the basis of a typical B2B SME (30 FTE, 5 employees involved). Results vary by situation.
Why Fonda comes out cheaper
The real cost is not in the license
Competitors seem cheaper. Until you see the invoice after growth.
Fixed price, no matter how big you grow
No price increase with more users, more products or more orders. You're growing — the bill doesn't keep up with you.
No transaction costs
Shopware, WooCommerce, and other platforms charge a percentage on each transaction. Fonda never. Point.
Future updates included
No hidden costs for new features or updates. Everything that Fonda develops is included in your license.
No workarounds for the Belgian market
Built for the local market: VAT logic, AFAS, Business Central, multiple languages — standard. No expensive customization.
“Our new webshop is really a world apart from the previous one — fresh, user-friendly and completely up to date.”

Team Belsack
A Belgian family business specializing in the sale of wood and related building materials.

Fonda vs. alternatives
How to really compare
Fonda
Shopware, Santa...
Classic customization
Fixed monthly price
~ (license grows with it)
in direction
No transaction costs
Standard ERP connection
~ (extra module)
~ (duration)
Live in < 2 months
at least 3-6 months
at least 6-12 months
Unlimited users
Built for EU/B2B
~ (adjustments required)
~ (depends on desk)
Updates included
~ (sometimes extra)
No implementation comes as a surprise. We'll give you a fixed quote for the start-up.
+50%
average online sales growth
15%
efficiency gains per employee
<1 month
average live in production
€0
transaction costs, now & later
Fonda packages in detail
Powerful features for your customers and team
Fonda
Basic
Basic
Fonda
Essentials
Essentials
Fonda
Professional
Professional
Fonda
Enterprise
Enterprise
Ordering process
Request quotes
Upselling & cross-selling
Visualize stock and delivery status
Order online
Prices per unit, scale, roll, pallet...
Configure Price Quote (CPQ)
Customer loyalty
Self-service portal
Multiple languages
Personalized experience
Omnichannel
Knowledge Center
Product Data Management
Digital asset management
Product groups
Product variations
AI support
Sales & marketing
Customer-specific prices
Order on behalf of the customer
Manage marketing web pages
Basic CMS
Comprehensive CMS
Customized website
Systems Administration
Fonda app
Managing users
Role-based access control
Integrations
Integrated PIM
Integrated DAM
Single sign-on (SSO)
Connection with ERP (quotes, orders, RMA, invoices, deliveries, customer data)
Link to CRM
Studio Integration
Manage integrations yourself
Support by Fonda
Onboarding for your team
Automated
Automated
Video call
Personal by an expert
Onboarding for Fonda customers
Kiosk (optional)
Need a specific part?
Do you already have B2B commerce building blocks, but are you still missing a piece of the puzzle? Then you can also add a specific Fonda module to your existing digital eco-system.
FAQs
€1,450/month is a lot for an SME. Is it worth that?
At Fonda, you don't pay expensive customization, but opt for fixed modules with all the necessary functionalities. In contrast to alternatives with hidden costs, such as transaction rates or price increases with more users, your Total Cost of Ownership (TCO) with Fonda remains structurally lower. In addition, future updates are included in your license.€3,000—€5,000 per month in staff costs. Fonda eliminates most of them. Most customers see an ROI within 3 months.
We already have an ERP. Is that going to work?
Yes. Fonda has standard connectors for Business Central, SAP, AFAS, Exact and other common ERPs. No customization required. Prices, stock and customer data are synchronized in real time. In the demo, we show exactly how the link with your ERP works.
We don't have time for a long implementation process. How long does it take?
The average is Fonda live in 1 month. The platform was set up quickly. AI accelerates the import and enrichment of product data. The ERP connection takes place via standard connectors. You focus on your customers, we focus on technology.
Why is Fonda the best price-quality solution for B2B SMEs in Belgium and Europe?
At Fonda, you don't pay expensive customization, but opt for fixed modules with all the necessary functionalities. In contrast to alternatives with hidden costs, such as transaction rates or price increases with more users, your Total Cost of Ownership (TCO) with Fonda remains structurally lower. In addition, future updates are included in your license.
How does Fonda guarantee transparent pricing for companies?
Fonda works with fixed modules and clear rates. No hidden costs such as extra sales fees or higher prices for more products. Your TCO remains low and predictable. All new features are included, so you never pay extra.
Is Fonda cheaper than other B2B software solutions?
At first glance, some subscriptions seem cheaper, but pay attention to the full TCO. With competitors, you often pay extra for transactions, users, or product limits. Fonda offers a lower TCO and all future features are included in your license.
How does Fonda help SMEs save on software costs?
Fonda avoids expensive custom projects and hidden costs. With fixed modules and an all-in license, you can save in the long term. No extra costs when users or products grow. Your TCO remains low even as your business expands.
What makes Fonda's pricing model unique?
Fonda offers fixed modules with all functionalities for B2B SMEs. No surprises such as transaction costs or price increases for more users. Fonda's TCO is lower than comparable solutions, and all future updates are included.